BLOOMINGTON, Ill. – In a toast to the hard-working family farmers who feed our communities and protect our environment, Illinois Farm Bureau is thrilled to announce Roots Lager, a collaboration with DESTIHL Brewery in Normal.

Roots Lager celebrates Illinois farmers and the advantage IFB – originally known as the Illinois Agricultural Association – and its counties have provided members for more than 100 years. As a special touch, the new beer is brewed using grain from Knox County Farm Bureau member Les Potts’ farm.

“We are always looking for fun, innovative ways to tell people about the value of an Illinois Farm Bureau membership,” said IFB President Brian Duncan. “Illinois Farm Bureau gives its members an advantage through impactful advocacy, trusted information and meaningful development to support their careers and Illinois farm families.”

DESTIHL Brewery is owned by IFB members and a proven partner on projects with statewide distribution. DESTIHL Founder and CEO Matt Potts, who is Les Potts’ son, said using corn from his family’s farm in Williamsfield hits close to home.

“Using corn from our family farm in Roots Lager is a full circle moment for me,” Matt Potts said. “The beer turned out great, and while I may be a bit biased knowing that my dad’s corn is in it, the corn contributes an added, very pleasant flavor dimension to the beer.  Our brewmaster did an excellent job with this recipe to highlight Illinois corn.”

Roots Lager is a refreshing Munich Helles-Style Lager brewed with Illinois-grown corn and boasts a radiant golden hue, delicate malt sweetness and subtle hop presence that imparts a gentle floral aroma, balancing the brew with a smooth, crisp finish.

The beer will be served at DESTIHL Brewery’s Beer Hall and DESTIHL Restaurant in Normal. It will also be made available for purchase at select retailers. For more information on where to purchase Roots Lager, visit: https://destihl.com/find-our-beers.

About Illinois Farm Bureau

Founded in 1916, Illinois Farm Bureau – originally known as the Illinois Agricultural Association – is a nonprofit, grassroots membership organization. Illinois Farm Bureau and a statewide network of county Farm Bureaus give members an advantage through impactful advocacy, trusted information, and meaningful development to support their careers and Illinois farm families.

Learn more about Illinois agriculture at www.ilfb.org. Connect with Illinois Farm Bureau on Facebook: Illinois Farm Bureau | Facebook, Instagram @ilfarmbureau, X @ILFarmBureau, or on TikTok @illinoisfarmbureau.

–Illinois Farm Bureau

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